LIVE UPDATES
Meta's Threads, the newest addition to its social media family, has taken a significant step towards combating misinformation by launching its own fact-checking program.
After initially relying on Instagram and Facebook's fact-checking network, Threads is now empowering fact-checkers to directly rate and flag false content on the platform.
Instagram head Adam Mosseri announced the rollout, stating that fact-checkers can now "review and rate misinformation on Threads." However, specific details regarding the program's launch date and geographical reach remain undisclosed.
The move is strategically timed, coinciding with the lead-up to the U.S. elections. Meta's December announcement indicated its intention to bring the fact-checking program to Threads, recognizing the need to address misinformation directly on the platform.
Previously, Threads relied on matching fact-check ratings from Facebook and Instagram to similar content on its platform.
However, with the new program, fact-checkers can now directly assess and label misinformation on Threads, enhancing the platform's ability to combat false narratives.
While the specific organizations partnering with Meta for Threads' fact-checking efforts remain unclear, this initiative marks a significant step towards ensuring the accuracy and reliability of information shared on the platform.
As the U.S. elections approach, Threads' independent fact-checking program is expected to play a crucial role in curbing the spread of misinformation and fostering a more informed online discourse.
