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L'Oréal Paris, a leading cosmetics brand, has announced Temi Otedola as its new 'African Digital Brand Ambassador'.
This was announced in a statement signed by Issima Oniangue, L'Oréal's General Manager for Makeup in the Sub-Saharan Africa Zone, and made available to the News Agency of Nigeria (NAN) in Lagos on Sunday.
She said: “Temi’s unique style, confidence, and passion for beauty perfectly embodies the L’Oréal Paris ethos of empowerment and sophistication.
“This partnership marks a new era of glamour and innovation in beauty for the region as we continue to celebrate and cater to the diverse beauty of African women.
“We are excited to inspire and bring the best of beauty to every corner of the continent as the number one beauty brand worldwide, L’Oréal Paris has empowered women for more than 110 years with our state-of-the-art products backed by scientific advances,”
She further stated that their partnerships and initiatives are dedicated to promoting equal rights and self-esteem.
“Temi’s journey with L’Oréal Paris Makeup promises to celebrate beauty, empowerment, and cultural richness, resonating with audiences across Sub-Saharan Africa and beyond."
