Nile Media partners filmmaker Omoni Oboli, launches voucher system

The Nile Media Entertainment team has partnered with Omoni Oboli's highly anticipated The Uprising: Wives on Strike 3 to introduce an inventive voucher system dubbed, 'Atlas by Reach.'

The team made the announcement on their official Instagram page and released a statement.

The chief executive officer of the Nile Media Entertainment Group, Moses Babatope, believed that the voucher system has the ability to boost the nation's economy and increase sales.

The post read: “We launched a foremost and innovative voucher system for producers and filmmakers across Nigeria and beyond. The voucher system called ‘Atlas by Reach’ was launched with @omonioboli’s highly anticipated 'THE UPRISING: Wives on Strike 3' film and it makes it easy to pre-order tickets before showtime. Anyone (influencers, celebrities, staff, lovers etc.) can buy tickets of a movie in advance, they can also gift the tickets to others.

“This innovation has the potential to grow admissions, increase sales and further boost the nation’s economy. The time to push boundaries, set trends, redefine and transform media entertainment is now, and we are at the forefront of this. 

"It is indeed a big win for us to launch a groundbreaking innovation for the Nollywood industry. Pre-selling for upcoming films is now a reality, eliminating the need to wait for showtime before getting tickets.” 

A trailer for the third installment of Wives on Strike was released by the film's director, Omoni Oboli on July 10. 

The first movie in the Wives on Strike series came out in 2016, and in 2018 there was a sequel called Wives on Strike: The Revolution.

In an attempt to inspire them to support a young girl whose father forced her into marriage with an older guy, the parody follows a group of women who refuse to have sex with their spouses. 

This revolution turns into a demonstration against gender-based violence in the neighborhood. 

Despite being humorous, it provokes thoughtful discussion about significant problems that women face. 

Wives on Strike, which opens in theatres on October 18, 2024, features a cast that includes May Yul-Edochie, Uche Jombo, Omoni Oboli, Ufuoma McDermott, Hilda Dokubo, and Bukunmi Adeaga-Ilori (KieKie).